John Frieda & BCBG : Style On Site Tour

    John Frieda has joined forces with BCBG, one of the hottest names in fashion today, to bring consumers everywhere the John Frieda Style On Site Tour. Kicking off in New York City on April 27th, the team is hitting the road on a 10-city tour.

    If the bus is making a stop at your city , try and make a visit. Its not everyday we get answers on our unruly hair ! Answers from a celebrity stylist !

    Style On Site Tour

    The tour will start in New York on April 27th, 28th and 29th and will then travel to several other cities offering locals the A-list treatment: free hair styling sessions with stylists from John Frieda and fashion advice from BCBG, complete with access to exclusive pieces not available on counter.

    Led by celebrity stylist Harry Josh (who works with some of the biggest names in the industry: Blake Lively, Sarah Jessica Parker, Gwyneth Paltrow, Gisele Bundchen, Amanda Seyfried, Ellen Pompeo), the John Frieda expert team will be providing complimentary 15-minute consultations and styling lessons to address every hair issue with targeted John Frieda solutions.

    What Happens At The Bus ?

    When visitors arrive on site, they’ll have the opportunity to make a 15-minute appointment on a first-come, first-served basis. Each client will receive a styling lesson with a top John Frieda stylist, who will consult with her about her specific hair issues and educate her on how to address her unique concerns. Every attendee will walk away with a “hair prescription” from her stylist and will have the chance to purchase her recommended John Frieda formulas on-site at a kiosk.

    BCBG Boutique

    Following the hair session, visitors can complement their new style at the BCBG mini boutique where BCBG must-haves will be on display and fashionistas can log on to BCBG shopping kiosks and order style essentials for the season online with an exclusive John Frieda discount.

    Full Tour Stop Dates

    Philadelphia – May 2-3

    Atlanta – May 7-8

    Miami – May 13-15

    Houston – May 21-22

    Los Angeles – May 28-30

    San Francisco – June 3-4

    Minneapolis – June 11-13

    Chicago – June 17-19

    Indian Girl

Total Pageviews